Helping associations achieve success in developing non-dues revenue from advertising sales, exhibit sales, corporate memberships, and web-based solutions.
The Advertising Audit® A New Service Designed to Help Your Association Sell More Advertising
Is your association maximizing its non-dues revenue from the sale of advertising in its print and electronic products? Are your advertising rates competitive? Are your products competing successfully in the market in which they operate? Would your sales staff benefit from professional media sales training? Is your organization maximizing the benefits that come from the cross-selling of products? The Advertising Audit will answer these questions and more through a customized and personalized assessment of your organization’s sales program.
The Advertising Audit® is a comprehensive review and analysis of your organization’s products, pricing, and competitive landscape that will give you the information you need to increase revenue while assisting your staff in getting the most value from the time they spend on the sales process. Here is what is included:
Competitive Analysis Prospect and Customer Management Marketing Support Cross-Selling Opportunities Sales Staffing Issues Sales Training
Click on the link below to download our brochure which explains this valuable service in more detail.